Performance Max Campaigns Perth

Google's AI-powered campaigns, set up with the data and controls they need to work.

Performance Max is a single goal-based campaign that uses Google AI to reach customers across Search, Shopping, YouTube, Display, Discover, Gmail and Maps. It works best with accurate conversion data, strong creative assets and clear brand controls, not as a shortcut around them.

Get a free quote Call 1300 717 588

Google Premier Partner

2024, 2025 and 2026

Data before automation

Tracking checked first

Time-based fees

Not a percentage of ad spend

No lock-in contracts

Pause or change budgets anytime

What's included

Performance Max, set up to perform

Google's AI learns from what you feed it. We make sure that's accurate data, good creative and sensible limits.

Conversion data first

Accurate conversions and values, including enhanced conversions where suitable, so the AI optimises for real customers.

Asset groups and creative

Headlines, descriptions, images and video organised around your products or services.

Audience signals

Customer lists, website visitors and search themes that point Google towards the right people.

Brand and placement controls

Brand exclusions, account-level exclusions and placement reviews to keep spend where it belongs.

Product feeds for retailers

Merchant Center feed quality, from titles to availability, which has a big effect on Shopping results.

Insights and reporting

Clear reporting on what Performance Max is doing, where results come from and what we're changing.

How it works

Our Performance Max process

Check readiness

Confirm tracking, data volume and assets are good enough to start.

Build

Create asset groups, audience signals and exclusions.

Launch and learn

Give the campaign time to learn while watching for wasted spend.

Refine

Improve assets, signals and lead quality based on real results.

Performance Max FAQs

Performance Max questions answered

When it works, when it doesn't and how we keep it in check.

Ask About Performance Max

Or call 1300 717 588

What is Performance Max?

A Google Ads campaign type that uses Google AI to show your ads across all of Google's channels from one campaign, aiming for the conversions you set as goals.

Is Performance Max right for my business?

It works best with reliable conversion tracking, enough data and good creative assets. For lead generation, we watch lead quality closely. If it's not a good fit yet, we'll say so.

Will Performance Max replace my search campaigns?

Not usually. Many accounts run Performance Max alongside search campaigns, so you keep control of your most important searches.

How do you stop Performance Max wasting budget?

With accurate conversion goals, brand and placement exclusions, regular reviews of where ads appear, and feedback on which leads actually became customers.