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Google Ads Audit Perth
Find out where your ad budget is leaking, and what to fix first.
A structured review of your Google Ads account: tracking, structure, search terms, bidding and wasted spend. Whether you manage ads yourself or are thinking about changing agencies, you'll get a clear, prioritised plan in plain English.
Google Premier Partner
2024, 2025 and 2026
Prioritised findings
Ranked by impact on leads and sales
Engineers on hand
We can fix tracking and landing pages
Your account stays yours
Read-only access is enough
What we check
What our Google Ads audits cover
Every audit is scoped to your account and goals, but these are the areas we review.
01
Conversion tracking
Whether calls, forms and sales are tracked accurately in Google Ads and GA4, and whether you're counting real leads or noise.
02
Account structure
How campaigns and ad groups are organised, and whether budgets line up with your most valuable services.
03
Search terms and wasted spend
The searches actually triggering your ads, the irrelevant ones costing you money and the negatives you're missing.
04
Bidding and budgets
Whether your bidding strategy suits your data, and where budget is limited or spread too thin.
05
Ads, assets and targeting
Ad copy, sitelinks and call assets, plus location, schedule and audience settings.
06
Landing pages
Message match, speed and forms on the pages your ads send people to, because ads only work if the page converts.
How it works
Our Google Ads audit process
01
Discovery
Your goals, services, budget and what a customer is worth to you.
02
Account review
With read-only access, we review tracking, structure, search terms and spend.
03
Findings and plan
A prioritised list of fixes, explained in plain English.
04
Fix or hand over
We can make the changes and manage the account, or you can take the plan and run with it.
Google Ads audit FAQs
Google Ads audit questions answered
Access, cost and what happens after the audit.
Ask About an Ads AuditOr call 1300 717 588
What access do you need?
Read-only access to your Google Ads account, and ideally Google Analytics 4. We don't need to change anything to audit it, and the account stays in your name.
How much does a Google Ads audit cost?
Audits are quoted on the size and complexity of your account, and you'll have a price before any work begins.
Will you tell me if my current agency is doing a good job?
We'll tell you what's working and what isn't, based on the evidence in your account. If it's well run, we'll say so.
Do I have to move my account to you afterwards?
No. The plan is yours to use however you like. If you'd like us to manage the account, we don't use lock-in contracts.
How long does an audit take?
It depends on how large and complex your account is. We'll confirm the timeframe before we start.
Related services
More ways to improve results
Let's talk
Find out what your account is really doing
Tell us about your account and goals. We'll recommend the right audit scope and give you a quote before any work starts.